The Santa Choice Awards program is facilitated by a team of product experts, public relations executives and marketing professionals. Our experts are best-selling authors and leaders in their respective industries.
The mission of the Santa Choice Awards is to review products that are created for all members of the family, from grandparents to newborns and to promote the winners to millions of consumers in print, on television and radio, and throughout our comprehensive social media network including www.TheSantaGalleryMall.com The Santa Gallery Mall is a universe of imagination including free games and more than 150 stores.
Each product submitted into the Santa Choice Awards program is reviewed by two age-appropriate users and by one product expert. Products are evaluated over a period of 30 days. Each product category has it’s own criteria for earning a Santa Choice Award. Winners are determined based on a scoring system provided back by the reviewers, with the final approval given by our experts.
Criteria includes, but is not limited to:
Product Design & Functionality
Educational Value (if applicable)
Content and Positive Underlying Messages
If Santa Approves It, It’s Gotta Be Good!